Fragrance Development, Library & Training
Whether
it is maintenance of an existing product or new launch introduction,
speed to market is crucial to business success .
Intuiscent provides assistance in development of an in-house
fragrance library and training clients’ staff in managing it.
In-house libraries facilitate proactive development of new fragrances
based on current and emerging trends and conforming to viable
restrictions. Fragrances can be developed on a parallel path with
product technology or preemptively.
For multinational companies fragrance banks support leveraging
successful fragrances globally and help to centralize and
standardize brand management process.
Streamlining fragrance development is cost effective; it provides
significant savings by increasing effectiveness and efficiency in
personnel time allocation. Savings are realized through increased
fragrance volumes and through eliminating false starts, duplication
of efforts and other inefficiencies
To
manage fragrance bank/library, companies need to develop personnel
skilled in product and fragrance evaluation.
Intuiscent will screen personnel to
identify people with ability to discriminate odors, will train them
in fragrance vocabulary to facilitate effective communication,
introduce fragrance classification that will provide basis for
fragrance library.
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